Nathan Critchett

On a mission to empower every person to become the best version of themselves.

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Nathan Critchett

AI Strategist, Builder & Author

Studying how people and machines think together, and turning that research into products, writing, and a book. Here is the work and the writing.

Author of Cognitive Architecture · Founder of Arq.Training & CritchPitch · Former D1 pitcher

The research informs the products.
The products test the research.

Coming Soon
Cognitive Architecture book cover

Cognitive Architecture

The book: how to think when machines think for you.

The foundational text for the era after information. A framework for growing human thinking on purpose in an AI-saturated world, drawn from years of field work.

Explore the Book →
Live Platform
arq.training platform

arq.training

See how your students actually think.

The cognitive diagnostic layer education has never had. Curriculum goes in. Test scores come out. arq.training makes visible what happens in between.

Visit arq.training →
Live Platform
CritchPitch pitching analysis

CritchPitch

A pitching lab in every parent's pocket.

Youth pitching screening and arm-health analysis from a phone. Built for the baseball nerd in every coach and parent, so young arms are developed and protected instead of worn down.

Visit critchpitch.com →

Don't have time to read the book?

Thoughts, in Shorthand →
Cognitive Architecture
Coming Soon

Cognitive Architecture

How to think when machines think for you.

We are asking more of human minds than at any point in history, and getting less in return. AI can now do most of what we used to call thinking, and what is left is harder. The problem isn't skill or effort. It's the level at which the brain has been built to operate.

What the book covers:

  1. 01
    The core shift Stop competing with the machine. Start directing it, and build the judgment to do it well.
  2. 02
    A direction for education How schools help students think with AI instead of letting it think for them.
  3. 03
    A direction for the workforce Where durable human value lives as the tools get more capable.
  4. 04
    Hiring for adaptability Why the Adaptability Quotient beats the resume, and why cognitive complexity matters more than a skillset.
  5. 05
    How organizations change Case studies from the field: what the organizations that found success actually did differently, and how they got there.
Reserve the Book → Free to join. 30% off on launch day.

The thinking that became the book.

Essays and field notes working out the ideas behind Cognitive Architecture. Three libraries: AI and cognition, cognitive development, and pitching.

Nathan Critchett

Nathan Critchett

AI strategist, builder, and author who studies how people and machines think together, and turns that research into products people can actually use. B.S. in Entrepreneurship from Loyola Marymount University. Former Division I pitcher and first responder.

Interests run to cognitive science, building software, and baseball, plus plenty of time outdoors staying active, from the gym to triathlon training to surfing. Founder of CritchPitch and Arq.Training.

Open to advisory and fractional work. The best way to start a conversation is a short email.

More about Nathan →

Say hello.

For the book, a project, public speaking, or advisory work.

Email nathan.critch@outlook.com. Every message gets read.

Turn your volume down first. No jumpscares.